Title and META Tags Optimization

META tags are a great way for webmasters to provide search engines with information about their sites. META tags can be used to provide information to all sorts of clients, and each system processes only the META tags they understand and ignores the rest. On-page search engine optimization (SEO) involves optimizing your web pages’ META tags.

Page Title META Tag

Google and many other search engines give a lot of weight to the site title. These titles are also displayed in the search engine results. According to Google, the page title is given extra weight age in search results and optimizing them should be your first priority.

META Description and Keywords Tags

Employing meta tags for a website’s SEO has been an age old practice. These tags are not displayed on the website, but they are seen by search engine bots. The two most important meta tags are meta description and meta keywords. Google does not consider Meta keywords but it still plays an important part in other search engine rankings.